What we found
36 cleaning websites, checked one by one.
We read the current site of every cleaning business we designed for in October 2026, across the US, the UK, Canada, Australia, New Zealand, Ireland and German-speaking Europe. On 1 November 2026 we opened each homepage again as a phone.
19 of 36sites used stock or stock-looking photos in key placesFrom our review notes
10 of 36used generated images of rooms or staffFrom our review notes
14 of 29homepages had no quote or contact form on the pageMeasured on a phone, 1 Nov 2026
1.7 MBmedian homepage download on a phone29 homepages measured
Many of the cleaning businesses in this group were only one or two years old, often with excellent early reviews. Their sites were mostly made on quick builders and funnel tools, and the pattern was clear: generated or stock rooms where the real before and after photos should be, award-style badges, and in one case about two hundred automatically made neighbourhood pages. The real proof usually sat on the owner's phone, Instagram or Google listing.
Method: counts from our written review notes on each old site, plus one phone visit to each homepage at 390 pixels wide. See the full method.