Web design for therapists
Astra Labs designs custom websites for counsellors, psychotherapists, couples and family therapists, hypnotherapists and small private psychiatry practices. A full site of up to five pages costs $499 once: $99 to begin, then $400 when you are happy with it and before it goes live. It introduces you as a person, explains how you work and what it costs in plain words, and makes reaching out a short, private step that leads into the practice tool you already use, such as Jane, SimplePractice or Acuity.
Someone looking for a therapist may be anxious, tired or reading late at night. They are deciding whether they could talk to you. These points come from reading every counselling and therapy practice site we designed for this autumn, and from how those practitioners describe their own work.
Clients choose a person. Several practitioners in this group had a short film of themselves saying hello, a recorded interview or a professional portrait, and their sites still opened on stock photos of lotus flowers, sofas or hands. A face, a voice and a few honest sentences about why you do this work matter more than anything else on the page.
We found referral forms with dozens of fields, warning text in red and booking widgets that asked for everything at once. The first message only needs a name, a way to reply and a few words. Detailed history belongs in your secure intake, after you have spoken.
Session length, fee, sliding scale or insurance, online, phone or in person, evenings or daytime. People feel safer when they know what to expect, and several of these practices hid their fees on a separate page or left them out.
Single session therapy, EMDR, somatic work, hypnotherapy, analytical psychology, couples work, a faith-based practice: each needs a short, human explanation of what a session feels like. The practitioners we worked with already had memorable ways of saying it; the site should use their words.
Group practices see individuals, couples, families and teenagers, and some run parenting classes, supervision and training for other therapists. A simple chooser stops a worried parent wading through pages written for clinicians.
Quiet colours, generous type and no pop-ups. A therapy site that feels hurried works against the reason someone came to it.
We read the websites of 13 counselling, psychotherapy, hypnotherapy and psychiatry practices we designed for in October 2026, in the UK, Canada, the US and the Netherlands. On 1 November 2026 we opened each homepage again on a phone. The group is small, so read these as what we saw in these practices, not as figures for the profession.
Stock imagery was more common here than in any other trade we looked at. That is understandable: therapists protect their clients' privacy and often their own, so there are no job photos to show. But stock lotus flowers, galaxies and generic office sofas do not help a nervous reader feel they know who they will be talking to. Most practitioners had something better: a portrait, a short film, their own nature photography, a recorded talk or a body of writing.
The other common pattern was depth without direction. Several practices had dozens of pages and long blogs written with real care, alongside long forms and many menu items, so the simple question "how do I start?" had no single answer on the homepage. Practice management tools such as Jane, SimplePractice, Acuity and similar platforms were already in place for most of them.
Method: our review notes describe each practice's current site in writing; we counted notes that mention stock or generated images. Phone checks opened each homepage once at 390 pixels wide. See the full method.
None of these practitioners asked to be named, so we describe the practice and region only. Each design was made from their own words, portraits, films and fees.
Every therapy practice site we make includes these.
Your portrait, a short film if you have one, and a few sentences in your own voice about who you work with and how.
Name, a way to reply and "how can we help", with a clear line asking visitors not to share clinical details. It goes straight to your inbox from launch.
Jane, SimplePractice, Cliniko, Acuity, Calendly, Practice Better or Setmore keep handling bookings, intake forms and notes. The site links to them; your clinical records never touch it.
Session length, fee, online, phone or in person, and what happens in a first appointment.
Individuals, couples, families, teenagers, or professionals looking for supervision, each led to the right page.
Update fees, availability notes or your articles yourself, without calling anyone.
The same fixed price for a solo counsellor or a small group practice. Pay $99 to begin; the rest, $400, comes once you approve the finished site and before it is switched on at your domain.
Paid once, in two steps. No monthly charge unless you want hosting.
We refine it with you until it feels right. If it never does, we return your payment in full.
Astra Labs charges $499 one time for up to five pages: $99 to begin and $400 when you approve the finished site, before it goes live. Optional hosting and care is $30 a month.
The site's form asks only for a name, a way to reply and a short "how can we help", with a note asking people not to include clinical or personal health details. Intake forms, records and notes stay in the practice tool you already use, such as Jane, SimplePractice or Cliniko.
Yes. Your booking and intake tool stays exactly as it is. The site's buttons lead to it, so appointments, reminders and payments keep running where they do today.
Yes. Several practices we designed for used their own nature photography, a voice recording, their writing or a drawn mark from their logo instead. Your own words carry most of the warmth; we make sure they are easy to read.
No. Up to 30 pages and 50 posts can be moved across for $149, and every old address is redirected to its new page, so links people have saved and the pages Google knows keep working.
We build to good accessibility practice, with readable type, contrast and keyboard-friendly pages, and we add a privacy page for you to approve. We do not issue legal compliance certificates, and your privacy wording remains your own policy.
A calm site that introduces you and makes the first step small. $499 in total, $99 to start.