Web design for salons, barbers and spas
Astra Labs designs custom websites for hair salons, barbershops, nail and beauty salons, day spas, massage studios and makeup artists. It costs $499 one time for up to five pages: $99 to start, the rest once you love it and before it goes live. The site opens on your own reels and photos, shows your full price menu in a way people can scan on a phone, and hands every visitor to the booking tool you already use, whether that is Fresha, Timely, Vagaro, Booksy or a WhatsApp message.
Someone looking for a new barber, colourist or massage therapist scrolls through work on their phone, finds a style or a room they like, then wants two answers: how much, and when can I come in. These points come from reading every salon, barber and spa site we designed for this autumn.
Every business in this group had real photos or reels of its own somewhere, most of them on Instagram or Facebook: fresh fades, balayage, nail sets, the treatment room with the lamps on. Your clients follow you for your work, so the site should start there.
Salon and spa menus are long. Cuts by length or stylist level, colour by technique, nails by finish, massages in 60, 90 and 120 minute versions, packages for two. We found menus hidden in PDFs, inside a booking widget, or not online at all. Split the menu into tabs a thumb can use, keep every real price visible and let each line open its own booking.
Most salons already take bookings, deposits and gift cards through a dedicated platform, and their regulars know it. A new website should send people there, to the right service, in one tap. Moving a client book is a risk with no reward.
Waxing, sugaring, a first colour correction or a first deep tissue massage all come with a question people would rather not ask out loud. A short, warm explanation of what happens, how long it takes and what to wear does more to fill an empty slot than any discount banner.
Clients book a person as much as a place. Several of these salons priced by stylist level or had named specialists for brows, lashes or bridal work. A small face, a line about what each person loves doing and a link to their own chair makes that choice easy.
Gift vouchers were on most spa and beauty menus we read. Where you sell them through your booking platform, the site gives them a clear home of their own, so a partner looking for a birthday present does not have to dig through the treatment list.
We read the online presence of every salon, barber, spa and makeup business we designed for between late September and the end of October 2026: 17 businesses in the UK, Ireland, the US, Canada, New Zealand, Denmark, South Africa and Nigeria. On 1 November 2026 we opened each homepage that still existed on a phone. This is a small group, so treat these as what we saw, not a measure of the whole industry.
Two things stood out. First, every one of these businesses had its own photos or films of real work, and many had hundreds: phone reels of cuts, a professional brand film, videographer footage of a studio reveal, client before and after shots. The gap was between that footage and the website. Second, the booking side was usually in good shape. Most used a proper platform with deposits and reminders, and the website was simply the weak link in front of it.
WordPress was the most common platform among the homepages we measured (7 of 11), often with a page builder, followed by Wix, Squarespace and smaller builders. A third of the group, mostly makeup artists and newer studios, worked from Instagram and a booking link alone.
Method: our review notes describe each business's current site in writing; we counted notes that mention stock or generated images and placeholder content. Phone checks opened each homepage once at 390 pixels wide. See the full method.
None of these businesses asked to be named, so we give the trade and the place only. Each design was made from their own footage, menu and prices.
Every salon, barber and spa site we make includes these.
We cut your best clips into a short looping film that stays light on mobile data, and use stills from your own shoots elsewhere on the page.
Services in tabs, real prices, lengths and stylist levels where you use them. Each line opens straight to that service in your booking tool.
Fresha, Timely, Vagaro, Booksy, Square Appointments, GlossGenius, Mangomint or Mindbody stay exactly as they are. No booking tool yet? Booking requests by WhatsApp or email are included, and live booking with deposits paid to your own account is $149.
A short card for each stylist, barber or therapist with their own work, so regulars find their person and new clients can choose.
A clear page or section for vouchers, linked to wherever you already sell them.
Change prices, add a new treatment or swap in this week's best photo from your phone between appointments.
The same price for a one-chair barber, a home beauty studio or a spa with five treatment rooms. $99 starts the design; the remaining $400 is paid when the finished site is how you want it, before it goes live.
Paid once. Nothing monthly unless you pick hosting.
We keep refining with you until you love it. If it is still not right, your money comes back in full.
At Astra Labs it is $499 one time for up to five pages. You pay $99 to start the design and $400 once you are happy with the finished site, before it goes live on your domain. Optional hosting and care is $30 a month; without it there is nothing to pay monthly.
Yes. Your booking platform stays exactly as it is, with your calendar, deposits, reminders and client notes. The new site links each service to it, so bookings keep landing where they do today. This is included in the price.
Usually it is plenty. Your reels and photos are the best material a salon site can have. We pick the strongest moments, cut them for the web and build the menu from your price list. If you have no domain yet, we register one in your name and the first year is on us.
If your booking platform already sells vouchers or memberships, we link to them from a clear place on the site, at no extra cost. Building a new membership or subscription system of our own is a separate custom quote.
Yes. Menus priced by stylist level, by hair length or by treatment length are common in our salon work. Visitors pick the level or length once and every price on the menu changes to match.
The map results lean mostly on your Google Business Profile and its reviews. At launch we link your profile to the new site and set up each page with a clear title, description and your business details, on light, clean code that reads well on a phone.
Let's put it where new clients look first. $499 for the complete site, $99 to start.