Astra Labs Start for $99

Web design for painters

Websites for painters and decorators that show the prep, the colour and the clean line.

Astra Labs designs custom websites for house painters, painters and decorators, spray finishers, cabinet refinishers and wallpaper installers. One price, $499, covers up to five pages: $99 when you start and $400 when you love the result, before launch. The site is made from your own room photos and job reels, names the colours you used, explains your prep in your own order of work, and ends in an estimate request that reaches your phone.

SandFillPrimeCoat 1Finish Coat by coat, then peel the tape Tape
Painters sell the part nobody sees. Several of our designs draw the wall coat by coat in the painter's own order of work, then let the visitor peel the tape to reveal the edge they are paying for.
What the site has to do

Every painter says quality. The site has to show where it comes from.

We read the work, prices, warranties and old websites of 11 painting and decorating businesses before designing for them. These are the things their customers needed to see, taken from what those businesses actually do.

  1. Show the prep, step by step

    Dustless sanding, filling, caulking, priming and masking came up again and again in what these painters were proudest of, often tied to a written warranty of two to five years. Lay your real steps out in order with a photo each. It explains why your price is what it is.

  2. Name the colour

    Customers remember rooms by colour. Several of these painters already wrote the paint name and maker in their own captions and reels. Putting the colour name beside each finished room turns a gallery into something people save and send to their partner.

  3. Let the room play

    This trade films more than most. Between them these businesses had well over a hundred phone reels of walls going from taped and bare to finished. A short, quiet loop from your own clips says more than a stock photo of a roller.

  4. One clean before and after

    A chipped shutter, a tired kitchen, a dark hallway. Lined-up pairs from the same spot, revealed with the motion of tape or a roller, are the fastest proof you can give.

  5. Say how you price

    Some painters here quote by the room or the whole job, one publishes day and hourly rates, one shows starting prices per kind of job, and one charges a small colour consultation that comes back off the paint quote. Whichever you do, say it plainly.

  6. Inside, outside, commercial

    Interior repaints, exterior restorations, cabinets, decks, epoxy floors, spray work for builders and wallpaper are different buyers. Give each the photos and the questions that fit, so a property manager and a homeowner both find their way in.

What we found

11 painters' websites, studied one by one.

These are the painting, decorating and wallpaper businesses we designed for in October 2026: 5 in the US, two in New Zealand and one each in Ireland, Australia, the UK and Canada. On 1 November 2026 we reopened each homepage as a phone. It is a small group; read the numbers as what we saw, not a survey of the trade.

5.0 MBmedian homepage download on a phone, against 2.3 MB across every site in our study10 homepages measured
5 of 11sites used stock or stock-looking rooms and houses in key placesFrom our review notes
3 of 11still showed placeholder copy, demo pages or sample testimonialsFrom our review notes
11 of 11businesses had their own job photos or reels onlineFrom our review notes

The painters in this group were doing a lot right. Only 1 of the 10 homepages we could measure lacked a tap-to-call link, and 9 of 10 described the business for search engines in structured data, far more than most trades. Their weak point was weight: 4 of 10 homepages were over 5 MB, usually from full-size room photos and background films loaded all at once.

The other pattern was distance between the site and the real work. Several opened on a stock house, a stock interior or a generated room, while the painter's own reels of the actual rooms sat on TikTok, Facebook and Instagram. Location pages were common, from eight to nearly two hundred. A few sites had loose ends a customer might notice: a quote form that showed "unavailable", empty image slots, a demo shop left over from a theme, or sample testimonials.

Method: our review notes describe each old site in writing; we counted notes that mention stock or generated images and placeholder or demo content. Phone checks opened each homepage once at 390 pixels wide. See the full method.

Painting work

Nine painting sites, each built on one idea from the trade.

None of these businesses asked to be named, so we give the trade and region only. Each design used the painter's own photos, films, colours and words.

Painter and decoratorDublin, Ireland

Peel the tape

What we found
A new Webflow site with real job photos and good guides, set in plain stacked blocks with a cookie banner across the opening image.
What we built
Their prep photos are full of yellow tape, so visitors drag a strip of tape across lined-up before and after shots of a shopfront, a kitchen respray and a Georgian house, and the job sheet goes straight to WhatsApp.
Residential painterHudson Valley, New York

Colours like a paint card

What we found
A web host's builder template with a stock hero and stock interiors mixed into a long stack of his own room photos.
What we built
His own room reels play beside a flat field that takes each room's wall colour, labelled with the paint name from his captions. Tapping a colour chip jumps to that room, then his seven-step process follows.
Residential and commercial paintingMetro Vancouver, British Columbia

Prep before paint

What we found
A custom built site with a stock construction photo, counters and nearly two hundred location pages, plus clear starting prices for each kind of job.
What we built
Three of their own crew reels side by side, sanding, spraying a masked room and prepping a roof, then the job told in their order of work with their starting prices kept in plain view.
Painting and decoratingSouth West London, UK

Pick up the roller

What we found
An older WordPress theme still carrying its demo pages and sample shop, next to a real prices page and over a hundred phone photos of one full house refurbishment.
What we built
Their logo is a roller, so a roller the visitor drags down their before photos paints the finished work back on. Their day rates and customer pledge follow.
Painting contractorBaltimore and Washington, D.C.

Colour drench

What we found
A busy one-page builder site with generated marketing pictures mixed in among their real job photos, while dozens of their own job films sat on TikTok.
What we built
Colour drenching is their signature, so a fan deck of their real job colours floods each section in that paint while their film of the very same room plays alongside.
Exterior and interior repaintsCentral Vermont

The prep behind the warranty

What we found
A WordPress block theme with town pages, empty service image slots and an embedded quote form that would not load.
What we built
A clapboard wall that goes through their published warranty prep as you scroll, clean, scrape, caulk, prime, paint, walkthrough, ending on their written warranty and a working quote request.
Painter and plastererWaikato, New Zealand

Coat by coat on a weatherboard

What we found
A clean custom template with stock houses and placeholder testimonials, while his own reels of villas and verandas were on Facebook.
What we built
His two restoration levels drawn coat by coat through one weatherboard, straight from his own written specifications, so a villa owner sees exactly what the fuller restoration adds.
Spray finishing and repaintsOtago, New Zealand

Checked in critical light

What we found
A careful self-built site with galleries of new build and repaint work, styled with system fonts and orange pill buttons.
What we built
A work light the visitor slides across his door frames, trim and skirting photos, the way he inspects a finish in raking light before he calls a job done.
Wallpaper installerCoachella Valley, California

Hang it, drop by drop

What we found
A Squarespace site with crowded galleries and some template copy still in place, beside seventeen install timelapses of his own.
What we built
His timelapses play inside the outline of his logo, and each tap on a before photo hangs one more drop of paper until the finished room is there.
What comes with it

Light pages, real rooms, named colours.

The standard parts of every painting site we make, before the one idea that belongs to you.

Your reels, made light

Phone clips cut into short silent loops and sized for mobile data, so the room plays without a heavy page.

Colour labels on every room

Paint names and makers beside each finished space, taken from your own notes or captions.

Your order of work

The prep steps you actually follow, each with a photo, ending on your warranty in plain words.

Estimate by text or WhatsApp

A message already written with the room or the outside job and the town, ready for their photos. A proper enquiry form joins it at launch.

Separate doors for each buyer

Homeowners, landlords, builders and commercial clients each find their own section and photos.

Update it between jobs

Your dashboard lets you add a finished room, its colour and a reel from your phone the evening you finish.

Price for painters

One coat of pricing: $499.

The same price for a one-person decorator and a crew with spray rigs and a van each. $99 gets us started on your design. The remaining $400 is paid when the site is right for you, before it goes live on your domain.

$499

Paid once, in two parts. Nothing monthly unless you ask us to host it.

  1. When we begin$99
  2. When it is right, before launch$400
Start for $99

We refine the design with you until you love it, and if you still do not, your money comes back in full.

What the $499 covers
Up to five pages written with you, a design of your own, your reels and before and afters, colour labels, the prep steps section, a real enquiry form at launch, your dashboard, search basics and your domain with SSL.
Interior, exterior, cabinets
Five extra pages for $149 if you want a page for each kind of work or each main area.
Many location pages already?
$149 carries over up to 30 of your existing pages and 50 posts, and every old address is redirected to its new home.
Paid colour consultations
Live booking with a deposit to your own account is $149, for painters who charge for a colour visit.
Email and hosting
A business address on your phone for $49. Hosting, backups, security and small edits for $30 a month, if you would like us to look after it.
Questions

Painters ask us.

How much does a website for a painting company cost?

Astra Labs charges $499 one time for a site of up to five pages, paid as $99 at the start and $400 when you are happy with it, before it goes live. Five more pages cost $149. Hosting with us is optional at $30 a month.

Most of my work is in TikTok and Instagram reels. Is that enough?

Yes, it is often the best material a painter has. Portrait phone reels work well; we trim them past any burnt-in captions, cut short loops and frame them so they look right on both a phone and a laptop.

Can you show the paint colours I used?

Yes. Tell us the paint name and maker for each job, or we take them from your captions, and each room carries its colour label. You can add colours yourself for new jobs from the dashboard.

My current site is slow. Will the new one be lighter?

That is a priority on every painting site we make. Photos are resized for each screen, films are short silent loops in light formats, and nothing loads until it is needed, so rooms still look sharp without making visitors wait.

I have a lot of town pages. What happens to them?

At launch each old address is redirected to the most fitting new page, so links and search results keep working. To keep the pages themselves, the $149 move brings across up to 30 pages and 50 posts.

Do I keep my domain and my email?

Yes. Your domain stays registered to you, and your email carries on as before, because we only change the setting that sends visitors to the new site.

You already film the reveal.

Give it a site that does it justice. $499 for the whole site, $99 to start.