Web design for landscapers
Astra Labs designs custom websites for lawn care crews, gardeners, landscape builders, garden designers and tree surgeons. The price is $499 one time for up to five pages, with $99 to start and the remaining $400 paid once you love the site, before it goes live. Each site is made from your own yard photos and job clips, shows the work you do in each season, and ends in a quote request that can carry a photo of the customer's garden straight to your phone.
We read what 21 landscaping, lawn and tree businesses actually sell, how they price it and what their sites showed. These are the points their customers needed answered, in roughly the order they ask them.
Most of the crews we designed for change jobs with the weather: cleanups and aeration in spring, weekly cuts through summer, leaves in autumn and, across the northern US and Canada, plowing and salting in winter. A site that only talks about mowing in January loses the snow contract. The page should know what month it is.
A freshly striped lawn, a hedge cut square or a patio laid level is exactly what the customer is paying for, and nearly every business in this group had photos of it. 20 of 21 had usable photos or clips of their own work somewhere online, often better than anything on their site.
Some charge per cut or per visit, some by the hour for maintenance, some by the acre for brush clearing, some per tree or per stump, and designers charge a design fee before the build. Say which kind you are. Where you have real starting prices, show them; several businesses here already publish them and their customers clearly like it.
Many of these crews already quote from a picture sent by text or WhatsApp. Make that the main button: a message already written with the job and the street, waiting for the customer to add a photo of the overgrown back corner.
Clearance work, turf, patios and tree removals all have a clear before and after. Taken from the same spot and lined up, two ordinary phone photos make the case better than any paragraph.
Garden designers and design and build firms sell a process: survey, drawing, 3D model, then the finished garden. Showing one real garden at each of those stages explains a design fee better than a price list can.
We studied the current site of every landscaping, lawn, garden and tree business we designed for between late September and 1 November 2026: 10 in the US, 7 in the UK, 3 in Australia and 1 in Canada. On 1 November 2026 we opened each homepage again as a phone would. It is a small group, so these numbers describe what we saw rather than the whole industry.
The businesses themselves were in good shape: steady Google reviews, loyal repeat customers and, in many cases, crews who have looked after the same gardens for years. Their sites were spread over a surprising number of platforms. WordPress carried about half of them, usually with a page builder, and the rest ran on GoHighLevel, Hostinger, B12, Lovable, GoDaddy, Squarespace, Webflow or hand-written code. What they shared was a template look that could belong to any trade, with generic icon rows and a stock photo of someone else's lawn at the top.
Seven of the sites carried town or area pages, from six up to about seventy, written mainly for search engines. One design and build firm's site was still running on a template made for a painting contractor. One tree surgeon's site had stopped loading its styles and still held photos from another trade's template. Another arborist had a holding page that sent visitors to Facebook, where 23 good climbing and removal clips were waiting to be used.
Method: our review notes describe each old site in writing; we counted notes that mention stock or generated images and placeholder or demo content. Phone checks opened each homepage once at 390 pixels wide. See the full method.
None of these businesses asked to be named, so each one is described by its work and region only. Every design was made from the business's own photos, clips, words and prices.
Every landscaping site we make starts with these, then gets one idea of its own drawn from your business.
The opening section changes with the time of year, so cleanup, mowing, leaf and snow work each take their turn at the top.
A ready-written message with the job type and street, so the customer only adds a picture of their garden and presses send.
Your own pairs of photos aligned so the visitor drags from overgrown to finished on the same patch of ground.
The towns and postcodes you cover on one clear map, so nobody has to ask whether you come to their road.
Already sending quotes and invoices through Jobber or a similar tool? Its button goes on the site, so requests keep arriving where you work today.
Your own dashboard for adding a finished garden, changing a starting price or swapping the season's photo from your phone.
One flat price for the whole site, whether you run a single mower on a weekly round or a design and build crew with an office. It starts at $99. The other $400 is due once the finished site is right for you, before it goes live on your domain.
Paid once. No contract and no monthly fee unless you pick hosting with us.
We keep refining it with you until it is right. If it still is not, every dollar comes back to you.
At Astra Labs it is $499 one time for a site of up to five pages. You pay $99 to start and $400 once you are happy with the finished design, before it goes live. More pages are $149 for five, and hosting with us is optional at $30 a month.
Yes. The front of the site can lead with whatever work fits the time of year, and you can switch the featured season yourself from the dashboard. Snow contracts can also have their own page, so people searching for plowing in November find it.
Yes, and that is usually where we find the strongest material. Send us the links or the files and we pick the best stills and cut short clips into loops sized for phones. Portrait clips from a phone work fine.
Yes. The quote button opens a text or WhatsApp message that already names the job and their street, and they attach photos before sending it to you. The enquiry form added at launch reaches your inbox as well.
No. We put your existing request or client hub button on the new site, so new work keeps arriving in the tool you already run your rounds from.
Every old address is redirected at launch to the closest new page, so nothing Google knows ends in an error. If you want to keep the town pages themselves, the $149 site move brings across up to 30 pages and 50 posts.
Give them a website that shows them off in every season. $499 for the complete site, $99 to start.